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New Plant
New/Featured for 2022

Full Sun
Full Sun

Partial Shade
Partial Shade

Shade Lover
Full Shade

Drought Tolerant
Drought Tolerant

Picture Available
Picture Available

Drawing Available
Drawing Available

(PPAF) = Propagation of this plant prohibited without a license.

Hardiness Zone Map


Echinacea purpurea ‘Magnus Superior’

Echinacea

Coneflower

Notable for a dashing display of bold, daisy-like cut flowers and an easy-to-get-along-with personality, Echinacea is favored by beginning and experienced gardeners for its colorful yet indestructible nature. Sculpted with prominent raised central cones, the hefty flower heads of this summer-blooming perennial are lifted above the greenery on sturdy stems, which are firm enough to hold them without staking. Native to the eastern and central U.S., the dark green, lanceolate leaves are reminiscent of a close relative, Rudbeckia. Perfect in a perennial border or peppered throughout a meadow garden, Coneflower’s erect stalks complement the more relaxed look of other plants.

Echinacea purpurea ‘Magnus Superior’ (P-1957)

Each 9.00

AVAILABLE SPRING 2022

<i>Echinacea purpurea</i> ‘Magnus Superior’

More than 30 years after Jelitto Seeds introduced ‘Magnus’, the same well-regarded company has now released a new version, which they say is vastly superior to the original cultivar. ‘Magnus Superior’ is rapidly gaining recognition with its deeper lavender-hued horizontal rays, larger radiant orange and penny-colored cones, plus firm dark stems and overall heartier constitution. Though ‘Magnus’ has enjoyed award-winning celebrity status for years and is considered by many to be the best cultivated Echinacea in the trade, this new kid on the block deserves a prime spot either in a border, naturalized area or wildflower garden where he can prove his worth.

Blooms July–September

Size: 3' 0" high x 18" wide.

Hardy to zone 4.

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Current Staff's Favorite Plant

Current Staff's Favorite Plant

Our featured plant: Cyclamen coum

Sprout Inspiration, Botanical Gifts, Go-Green Sale has been extended!

Cyclamen coum

Indigenous to the Mediterranean, this easily grown tuberous plant has charm to spare. Copious rounded shiny dark green leaves are embellished with varied intricate silver markings, promising a lovely fall and wintertime display. Slender stems carry a colorful bee-friendly flood of enchanting blooms that range from soft pink to rich carmine shades. This long-lived summer-dormant perennial is undaunted by dry shade and deer, appreciates an annual mulch plus well-drained niches and spreads slowly to form a substantial clump. 

Why not give a living present?

Go-Green Holiday Sale 2021 extended through January 2, 2022!

Enjoy a special savings when you order a minimum of $100.00 in plants, and receive a 15% discount! If you are not ready for a plant delivery, you can purchase a $100 Gift Certificate for 15% off, which means $100.00 worth of plants for only $85.00 (They make fantastic Christmas presents - don't forget one for yourself....cash it in next spring!) Our online sale has been extended through January 2, 2022. Mention code "Go-Green 2021" in the customer comments section of the order confirmation page to receive the discount.

To receive the discount, your order must be shipped by January 4th, excluding the week between Christmas & New Year's Day when we will be closed.

We will subtract the discount when we download your order when you mention the code "Go Green 2021".

Promising botanical delight...

for those green thumbs on your shopping list, this year's holiday picks can be "dug" into an array of landscapes across the country!

All of the Digging Dog Paper & Plant Wranglers, along with our wee Nursery Manager Boobah, wish you and yours good health and a happy holiday season.

And of course, Happy Digging!

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